Raúl Terashima is Co-Founder and Chief Creative Officer of Don Mostachón, one of Mexico’s most influential independent creative agencies, consistently recognized by national rankings and awarded at WINA, FePI, and LatamPack. He holds a Master’s degree in Creative Strategy from the Istituto Europeo di Design (IED) in Barcelona and a Bachelor’s degree in International Marketing from the University of Monterrey. He has represented Mexico as a jury member at the ECHO Latam Awards (2023 and 2025) in Buenos Aires, serves as a jury member for the A’ Design Award & Competition 2024–2025, is part of the PHNX Awards 2026 jury, and as a Preliminary Jury member of the Mad Stars Awards 2026.

Known for his direct, unfiltered approach and clarity in expressing innovative concepts, Raúl combines strategic precision with high creative standards. His demanding mindset and attention to detail have led him to collaborate on high-profile global brands such as Coca-Cola, British American Tobacco, and CEMEX, as well as develop brand experiences for AXA Seguros, Movistar, and Nissin. He approaches creativity with restraint and intention, valuing cultural awareness, disciplined execution, and ideas built to perform, provoke, and endure.

Diego Sánchez is an Argentine creative with more than 30 years of experience in the advertising industry. He began his career in 1992 at Marcet & Asociados and later joined creative teams at agencies such as JWT, CraveroLanis, and V&P Ponce. After serving as Creative Director at Young & Rubicam in 2008, he joined Publicis Argentina, where he took on the role of Executive Creative Director. He later moved to Ogilvy Argentina and subsequently joined El Club as Associate Creative Director.

In 2018, he joined McCann as Creative Director, and in 2021 he was promoted to CCO of McCann Buenos Aires.

Throughout his career, he has worked with brands such as Coca-Cola, Rexona, Axe, Carrefour, Ford, SanCor Salud, YPF, Nestlé, L’Oréal, Movistar, Renault, MasterCard, Banco Galicia, and BGH, among others.

He has served as a professor at the Escuela Superior de Creativos Publicitarios and Diplo Crea at Universidad Siglo XXI, and has also delivered talks and workshops, as well as served as a jury member at national and international festivals.

Cliff is the CEO and Partner of Brand2D, one of Kenya’s leading creative and digital agencies, and
the founder of Clever, Brand2D’s AI innovation division. A computer scientist and mathematician by
training, he sits at the intersection of advertising, human-centred design, and technology.
Cliff is directly involved in designing and building solutions that give African businesses and their
customers access to better services and information. His driving conviction is that great design
and smart technology should not be a privilege.
From brand strategy to AI-powered tools, Cliff champions innovation that is built for African
contexts, solves real problems, and puts people first.

Nico is a Creative Director with more than 15 years of experience at some of the world’s leading advertising agencies, working across consumer, pharma, and health & wellness—from Argentina to Australia, all the way to the US.

His work sits at the intersection of culture and business, pushing boundaries to create ideas that cut through the clutter and influence culture. Passionate about the industry, he is on a relentless mission to create great work that can have a positive impact on people’s lives.

Rafa is a Senior Art Director at Publicis Brazil, where he develops creative work for international brands such as Red Bull, Nestlé, Medley, PicPay and Bradesco. With more than 17 years of experience, he has worked at leading agencies in Brazil, including  WMcCann and Loducca, creating integrated campaigns that combine strategic thinking, strong craft and creative innovation.

Clàudia Prat is a human biologist and Marketing Director at AB-BIOTICS (KANEKA Group), where she leads global marketing initiatives and innovation projects focused on scientifically validated probiotic solutions. Her work spans over 10 health areas, including women’s health, pediatric health, digestive health, and metabolic wellbeing.

She works connecting clinical research and market strategy, translating microbiome science into innovative consumer health products and international partnerships. Clàudia is also actively involved in the communication of clinical evidence, collaborating with healthcare professionals, researchers, and industry partners to bring microbiome-based innovations to market.

Alongside her professional role, she is involved in entrepreneurial projects related to health, nutrition, and digital business.

Victor Sotero is a 28-year-old Brazilian creative copywriter from the smallest state in the country who moved to the most populous one to work in advertising at renowned agencies such as AlmapBBDO, Leo Burnett, Africa Creative, Le Pub and GUT.

These contrasting and singular perspectives have shaped his creative approach, leading him to be selected by Young Lions to compete in the Digital category at Cannes Lions 2025, named to Meio & Mensagem’s 30 Under 30 list, and to win more than 30 advertising awards, including Cannes Lions, Effie, El Ojo and Clube de Criação. Among them is Heineken’s and Le Pub’s first-ever Cannes Gold Lion.

Yeah. So far, so good.

Mostafa Sherif is the Executive Creative Director at FP7 McCann Cairo, with 19 years across DDB, JWT, Saatchi & Saatchi, BBDO, and McCann.

He has led work for brands including Vodafone, McDonald’s, Mastercard, Uber, Nescafé, P&G, Chevrolet, Mercedes, Hyundai, E&, and the National Bank of Egypt, among others, earning recognition at Dubai Lynx, Effies, Caples, and the Crystals. He has also served on juries for New York Festivals and Ad Stars.

Montse Blanco is the Marketing Director at the Fundación “la Caixa”, where she leads the brand strategy and positioning of one of the largest philanthropic foundations in Europe, specializing in social action, health, education, and culture.

With more than two decades of experience in strategic marketing, she has developed part of her career at international agencies such as Ogilvy and BBDO. Currently, she drives communication initiatives with a social impact focus, advocating for the role of marketing as a tool to generate awareness and social change.

Douglas Rockhill is the Co-Founder of The Experience Design Studio (XDS), where he leads the creative and strategy practice across brand design, product design, and digital innovation. Douglas has designed transformative solutions for iconic brands including Apple, Nike, Microsoft, HP, National Geographic, Barnes & Noble, BMS, Sanofi, Allergan, and Martha Stewart. A seasoned leader and builder of high-performing creative teams, he has held leadership roles at Rosetta, Real Chemistry, R/GA, and JWT, and has launched multiple SaaS platforms from the ground up. His work lives at the intersection of design, technology, and user insight, driving impact through elegant, scalable experiences. 

At XDS, Douglas helps organizations not just adapt but lead by designing smarter, more human systems built for the future.

Lasse sees himself as equal parts creative problem solver and strategic storyteller. For almost 10 years, he sharpened his craft at one of Denmark’s most successful agencies before co-founding Newfinal in 2023. 

Here, he’s also ventured into med tech, working consistently with Coloplast to uncover the emotional side of their products, constantly proving that even the most clinical categories have deeply human stories to tell. 

As a juror, he’s looking for original ideas that create real change.

Luis Constantino has been planning, creating, and operating dedicated agencies for his clients since 2017. He is the CEO and CCO of OLIVER for Latin America, leading a creative community of more than 600 people. Throughout his career, Luis has had the opportunity to work with global brands such as Peugeot, Citroën, Danone, Hyundai, L’Oréal, Unilever, Reckitt, J&J, Colgate, Microsoft, Air France/KLM, Zurich, among many others. Luis has also been recognized at festivals around the world, including Cannes, D&AD, the London Festivals, the Effie Awards, and the Webby Awards.

Mónica Correa Molnar has more than 20 years of leadership experience in Pharma across Latin America, managing regional portfolios at Novartis, GSK, and Galderma, among others. She currently leads Backer HealthCare, a Medical Affairs and Omnichannel agency focused on Oncology, Specialties, and Rare Diseases.

She holds a degree in Social Communication and an MBA, with additional studies in Strategy, Pharmaceutical Marketing, Digital Marketing, and AI for Healthcare, bringing value to projects related to communications, innovation in medical education, and digital transformation.

With over 25 years of experience in communications, Adam has spent the majority of his career within advertising and marketing agencies, with the last 14 years focused exclusively on the healthcare sector. During this time, he has led promotional and activation strategies for both HCP and patient audiences, creating distinctive, insight-driven solutions that elevate brand impact and deliver meaningful engagement. A highly motivated creative leader, Adam brings deep communication expertise and works closely with strategy and planning teams to unlock powerful, innovative, breakthrough ideas.Adam describes himself as an “integrated ideas architect,” focused on delivering the right thinking to the right channel at the right time. He leads and inspires cross-functional, international teams, fostering a culture of creativity, collaboration and excellence. Alongside his agency work, Adam is also a mentor for www.bridgeforbillions.org, supporting healthcare start-ups and entrepreneurs as they develop and launch new businesses within the health sector.

Raymund is a start-up founder, creative leader, and brand builder who believes in the power of creativity to move people, businesses, and communities.

With two decades of experience across advertising, marketing, and brand-building, Raymund has shaped campaigns for global brands and helped build Filipino household names. Today, he’s bringing that same creative fire to Lennon Group. Using creativity to spark human innovations, tell stories that matter, and drive meaningful change. 

His work has been recognized in creative festivals around the world, from Cannes to London to New York to Busan to Singapore to Manila. He was named one of Asia Pacific’s 40 Under 40, and led the transformation of a small Philippine digital agency to become Campaign Magazine’s Global Digital Indie of the Year. Two years in a row.

After hours, Raymund dedicates his time to help shape the future of creativity. He co-designed the first ever Digital Creativity Program for CDM School of Digital Creativity as its Inaugural Chair. As Co-Chair of Digicon 2026 and as Board of Trustee of the Digital Marketing Association of the Philippines (DMAP), he’s helping drive digital excellence and innovation forward. He also served as three-time Chairperson of DMAP Digital Young Creators 2025, mentoring emerging thinkers, makers, and storytellers. 

Raymund believes in the transformational power of creativity light the way for a better world. 

Colleen is a creative visionary who is widely sought after by teams, clients and industry partners for her adept delivery of campaigns that help break down barriers to health and drive meaningful change. As Inizio Evoke Comms’ executive creative director, she leads the agency’s specialized creative team, overseeing all campaign concepting, branding development, and tailored digital content for our clients and business development efforts. 

Colleen has more than 20 years of experience in the field and has spent the majority of the last decade at Inizio Evoke Comms developing health-focused, visually stunning and emotive creative executions that have the power to inspire communities and change behaviors. Throughout her career she has spearheaded creative strategy and implementation across countless areas of health including in rare disease, women’s health, immunology, mental health, oncology and infectious diseases. 

Colleen earned a bachelor of fine arts from The College of New Jersey, graduating cum laude.

Sara de Frutos is a results‑driven Marketing Manager with broad experience in the pharmaceutical sector, fast‑moving consumer goods and a strong track record in driving growth of category‑leading global and local brands. This includes roles at major companies such as GSK and Almirall, drawing on experience across categories including cold & flu, allergy, digestive, skin health, oral care, pain and wellness. Her career has been largely rooted in the healthcare industry, enriched by early experience in tourism, corporate and editorial marketing, which sharpened her understanding of audiences and refined her storytelling and brand‑building skills.

She combines strategic discipline with a deep understanding of consumer behavior to create insight‑powered activations that foster consumer connections and engagement. In addition to her industry role, Sara teaches marketing, digital and consumer neuroscience at university level, bringing scientific depth that reinforces her strategic intuition. Her blend of cross‑sector experience, pharma expertise and insight‑driven innovation enables her to spotlight ideas with creativity, clarity and real impact, shaping the future of healthcare communication.

Strategic–Creative Director with 15+ years of experience leading portfolio transformation and brand strategy in highly regulated OTC and Rx pharmaceutical markets.

Specialized in brand value reconstruction and protection, portfolio architecture, and the development of clinical-commercial platforms aligned with therapeutic algorithms, generic competition and market realities. Experience working with licensed global brands and local pharmaceutical companies across complex therapeutic areas such as: Ophthalmology (Rx), Metabolic Health / Obesity Management (Rx),Women’s Health (OTC), Nutritional Supplements and Vitamins, Dermatology, Adults Nutrition, Pediatric Nutrition and Diabetes Nutrition.

BA in Visual Communication, Faculty of Arts and Design Universidad Nacional Autónoma de México, (UNAM)

Specialization in Editorial and Information Systems
Academia Nacional de San Carlos (UNAM)

Agustín Herrero is Chief Operating Officer (COO) at UV Agency, where he leads strategic growth and marketing transformation initiatives for global and regional brands. With more than 15 years of experience, he has led integrated marketing and communications projects across multiple markets, working with brands such as L’Oréal, Philips Healthcare, Natura, Maybelline and Garnier. His approach combines strategic thinking with rigorous execution, integrating creativity, media, data, culture and business impact.

Agustín leads multidisciplinary teams focused on delivering measurable results and building long-term partnerships with brands.

With more than 25 years of experience, I help brands transform complex ideas into clear, engaging and human stories.

My background combines strategy, creativity and innovation, with strong experience in the healthcare sector, collaborating with pharmaceutical companies to develop communication platforms, experiential initiatives and integrated campaigns around major medical challenges.

Beyond healthcare, my work focuses on connecting insight, technology and storytelling to create ideas that move brands forward.

I believe the most powerful ideas happen where strategy meets imagination, turning complexity into something people can understand, engage with and act upon. And when that happens, ideas turn into real impact.

Indraneel Sinha is a seasoned strategic marketing leader in the Pharma and MedTech space, with 14+ years of experience spanning integrated marketing, brand strategy, and commercial excellence. Currently based in Mumbai, he serves in a senior marketing role at Medtronic, where he leads integrated and omnichannel marketing programs across EurAsia, driving growth, profitability, and brand impact for complex healthcare portfolios. His expertise includes brand transformation, omnichannel engagement, marketing strategy, P&L management, product commercialization, data‑driven decision‑making, and cross‑functional leadership, with a strong track record of delivering measurable business outcomes in highly regulated healthcare environments.

Beyond his corporate role, Indraneel is a recognized thought leader and mentor in healthcare marketing and career development. He is an active LinkedIn creator, publishing articles and insights on Pharma & MedTech marketing, career strategy, and industry evolution, and frequently engages philanthropically with academic institutions through guest lectures and workshops. His work reflects a passion for building future-ready marketers, translating complex data into compelling stories, and shaping value‑based marketing strategies. He has also been acknowledged with the LinkedIn Top Voice badge in healthcare management and brand strategy, reinforcing his credibility and influence in the ecosystem