Diego Sánchez is an Argentine creative with more than 30 years of experience in the advertising industry. He began his career in 1992 at Marcet & Asociados and later joined creative teams at agencies such as JWT, CraveroLanis, and V&P Ponce. After serving as Creative Director at Young & Rubicam in 2008, he joined Publicis Argentina, where he took on the role of Executive Creative Director. He later moved to Ogilvy Argentina and subsequently joined El Club as Associate Creative Director.
In 2018, he joined McCann as Creative Director, and in 2021 he was promoted to CCO of McCann Buenos Aires.
Throughout his career, he has worked with brands such as Coca-Cola, Rexona, Axe, Carrefour, Ford, SanCor Salud, YPF, Nestlé, L’Oréal, Movistar, Renault, MasterCard, Banco Galicia, and BGH, among others.
He has served as a professor at the Escuela Superior de Creativos Publicitarios and Diplo Crea at Universidad Siglo XXI, and has also delivered talks and workshops, as well as served as a jury member at national and international festivals.