Florence Guisset is a healthcare communication expert and founder of Yellow Pill, a recognized Belgian agency in the field.
After leading the healthcare division at DDB, she launched Yellow Pill in 2015, building it into a trusted strategic partner across pharma sectors
— from OTC and Rx to food supplements — and across diverse audiences including HCPs and patients.
Known for her ability to navigate complex healthcare environments, she designs communication strategies that combine scientific rigor, creativity,
and measurable impact. Her work reflects a sharp understanding of the evolving healthcare landscape and a commitment to elevating how brands engage,
inform, and create meaningful value.