Fred has been working in Creative Communications for the past 20 years in different global markets, such as EMEA, MENA, LATAM and APAC for clients such as Samsung, HP, NBA, International Olympic Committee, Nestlé, Bentley Motors, Xbox, Colgate, Virgin, Bentley Motors and Diageo. He pioneered inhouse creativity at Unilever as well, as its Global Creative Director creating standout work for all of its 300+ global brands. Fred has won more than 50 international awards including and is a regular guest speaker in events throughout our industry.