When you’re with Ken, he’ll pull you in with his enthusiasm and unwavering drive for innovation. Then he’ll inspire you with his creative fervor, strategic mindset and collaborative spirit. Grounded in over 25 years of marketing experience across numerous industries, he truly leads by example. And in case you haven’t heard, he’s the kindest guy you’ll meet in the industry.
Co-leading FCB Health Canada, Ken pushes the limits of pharmaceutical advertising to deliver best-in-class, experiential, digital and print communications that get business results. And he has the awards to show for it. Just look at recent, globally-recognized awards for the launch of Allerject at the MM+M and ANA International Echo awards.
Overseeing the creative team, Ken coaches and motivates a high-performing team of problem solvers in pursuit of head-turning and thumb-stopping ideas. He believes that human insights are critical to driving all creative ideas, and that behaviour change is at the forefront of all objectives. These insights have propelled the creative development for product launches as well as growth and maintenance of brands such as Cosentyx, Shingrix, Tecentriq and Xospata, to name a few.
As the healthcare industry continues to evolve in interesting ways, so does Ken’s passion for delivering creative solutions that change people’s lives.