With over 20 years of experience in healthcare communications, Manuele leads a team of professionals focused on creating promotional and educational materials, including digital strategies. He is also skilled in developing virtual meetings and e-platforms.
After a brief stint in consumer advertising, Manuele joined Sudler & Hennessey (now VML Health) in 2001, where he managed primary EU and global assignments related to design and multichannel implementation. In 2012, he relocated to Paris to work for Publicis Health, supervising various projects that ranged from branding and design to creative strategy, all while addressing the unique needs of different markets. Since returning to VML Health Milan in 2017, Manuele has played a significant role in several global product launches, including the implementation of promotional materials for local and regional markets.
His creative team’s work has received recognition through several international awards. These include a Gold award at the 2023 Creative Floor Healthcare Awards for a melanoma awareness campaign, a Bronze award at the 2024 Cannes Lions, a Gold at the 2024 LIA, a Bronze at the 2023 Epica and a Silver at the 2024 Saniss Awards for a SMA awareness campaign directed at patients and healthcare professionals. Additionally, a bladder cancer public awareness campaign won a Gold at the 2024 ADCI and a Bronze at the 2024 Eurobest.
n Italian native speaker, Manuele is also fluent in English and French.