Trent is an award-winning, cross-disciplinary writer and Creative Director who’s spent 25 years in the industry. Over the last 12 of those years, he’s helped teams to think of, create and win for work on a range of clients from financial and automotive to not-for-profit and healthcare. And if asked, he’d tell you that helping launch Cossette’s ground-breaking SickKids ‘VS’ platform is a career highlight.