An MBA who is a poet at heart. A wordsmith who has a flair for numbers. A lyricist who can paint pictures. Vineet has brought his unique perspective to advertising in every capacity he has held over the past 27 years.
Vineet’s career arc spans through various prominent assignments, which includes creative leadership at Saatchi & Saatchi. He had a meaty stint at Leo Burnett, Publicis, Lowe Lintas and McCann Erickson in creative capacity as well as in new business development.
With wide FMCG experience in his repertoire, Vineet along with Rina Caiser first established Aakanksha Healthcare, a leading healthcare advertising agency in India, catering to some of the biggest names in the Pharmaceutical industry in India, Europe, UK & USA. And then started V-ROK Communications Network a Network of Advertising Agencies, Production & Animation House along with a Digital Agency & now also offering a New Introduction in the Media Space.
Throughout his career, he has bagged more than 500 International & National Awards with his work featuring in Cannes, One Show Rx, Clio Rx, New York Festival, The Global Awards, The Rx Club New York & ABBY’s and Big Bang Awards. It is under his Creative Leadership that the Agency has bagged the title ‘Healthcare Agency of the Year’ multiple times.
Apart from Vineet’s work featuring on the global platforms, he has been on a Jury of Cannes, Clios, New Your Festival, Lisbon and many more in the heath and film space since 2011.
Under Vineet’s Creative Leadership, today V-ROK Communications Network has a very strong presence amongst its clients in India, Europe, UK, US & Canada and is pivotal in building Global brands.